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Japan B2B Localization Strategy: What to Localize First? and Why

Best Practices and Comparisons

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Weak localization conveys a lack of seriousness in entering the Japanese market.

Learn more about why localization is fundamental to success in the Japanese market and points to keep in mind when localizing for the first time.

This e-Book will help you understand

  1. The Pain Points – Why Localize for Japan

    A low-quality buyer experience caused by low-quality localization has a range of negative impacts. Get to know the dangers of poor Japanese marketing translation and localization, the nature of Japanese localization, and the benefits of high-quality Japanese localization.

  2. What to Localize First in Japan

    The main idea behind localization is to aid marketing activities developed and implemented concurrently. The follow-up question is: What should you localize while expanding your business in Japan first?

  3. Japanese Localization Strategy

    When expanding business in Japan, it is essential to know how to effectively communicate your message to generate intent and shape the preferences of your new customers. Discover how to enhance your localization strategy effectively.

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About the author

David L. Brown

Creative Production Manager

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